A hiking buddy from the start
Gaia has been an important part of the story behind Snøglimt.
As a dog, she joins us on hikes in the forest, on trails, and in nature throughout the year. These hikes have not only been great experiences but also a source of inspiration for how dog equipment can be developed.
When you use the equipment in practice, it becomes easier to see what works well – and what can be improved.
Ideas that arise on hikes
Many of the ideas behind Snøglimt started on very ordinary hikes.
When you walk in nature with your dog, you quickly notice how collars and leashes behave in different situations. How does the leash feel in your hand after a long walk? How does the collar move when the dog runs or plays?
Such small observations can lead to new ideas.
Testing through everyday life
Gaia has also been part of the product testing.
When a new collar or leash is developed, it is often used on hikes to see how it performs in practice. This way, small details that can be improved can be discovered.
This can be anything from how the material feels to how the construction works when the dog is in motion.
Inspiration from nature
The hikes with Gaia have also influenced the expression of the products.
Colors, materials, and design choices often draw inspiration from the nature around us – from forests, mountains, and winter landscapes.
When you spend a lot of time outdoors, it becomes natural for nature to influence how products are developed.
Part of the story
Gaia is therefore not just an everyday dog, but also a part of the story behind Snøglimt.
The hikes we share have contributed to ideas, testing, and inspiration throughout the development of the products.
In this way, she has been part of the journey from the first ideas to the products that exist today.